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The Data

The Umbra Effect

Measured proof that engineered systems outperform template execution.

Search First

97% Research Online

97% of consumers research businesses online before choosing.

Design Influence

68%

Design quality directly influences trust and purchasing decisions.

12-Month Website Growth Path

Starter
Standard
Full Suite

Starter begins at $250, Standard at $500, and Full Suite at $1,500. The chart is an illustrative view of how deeper systems can support stronger content, automation, and conversion capacity over time. Results always depend on offer, market, and follow-through.

Stronger Conversion Setup

Standard Template Site Baseline
Umbra Engineered Stronger Lead Flow

Clearer messaging, faster pages, better trust signals, and stronger lead paths usually outperform generic template setups when buyers are deciding quickly.

Outdated Sites Are Losing Buyers

A 2024 U.S. consumer survey found that 75% of users avoid buying from businesses with outdated websites.

Source: HostingAdvice 2024 U.S. consumer survey

75%

3 of 4 Users

*Disclaimer: Statistics based on national US small business averages and aggregated marketing data. Individual results may vary based on market and industry.